Authors: DR. J. M. BADIYAN

Abstract

The small virus covid 19 has changed our life to pro technology in many fields including education. The adoption of technology by college students depends on many factors including personality. The paper aims to study the technology adoption by college students and the five personality factors impacting the adoption. The famous U. T. A. U. T. Model for technology adoption and the TIPI model for personality measurement are used and measured for 332 college students in saurashtra using convenience sampling through a structured questionnaire. The results shown that the adoption of technology in learning is influenced by all personality factors i. e. extraversion, agreeableness, conscientiousness, emotional stability and openness to experience. The demographic analysis shown that gender and geography of residence didn't have any influence on technology adoption by college students but, the faculty of study and family income has influence on the adoption of technology by college students. The other faculty students than the 3 has the most technology adoption, the science students were next, then, commerce and the last were arts students. At a level, increase in monthly income made the students more prone to adopt the technology. The results may be helpful to frame policies and programmes for decision makers in education and useful in further research. Keywords: adoption of technology, UTAUT model, personality traits, TIPI scale, college students, regression model.

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